Digging Into Excavation Marketing with Luke Eggebraaten
Cocktails, Tangents and Answers
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<p>Luke Eggebraaten on Marketing Challenges and Success in the Excavation Industry</p>
<p>This week, we’re joined by Luke Eggebraaten, founder of a construction-focused digital marketing company. Luke takes us through his entrepreneurial journey, the distinct challenges of marketing in the excavation industry and the strategies he’s used to drive success.</p>
<p>Scotch & Soda is a classic highball cocktail that highlights the balance between whiskey and dilution. Adding soda water enhances the whiskey’s aroma while softening its burn, making for a refreshing and approachable drink.</p>
<p>Ingredients:</p>
<ul>
<li>2 oz. scotch</li>
<li>Club soda, chilled, to top</li>
<li>Garnish: lemon twist (optional)</li>
</ul>
<p> Directions:</p>
<ul>
<li>Add the scotch to a highball glass filled with ice.</li>
<li>Top with club soda and stir briefly to combine.</li>
<li>Garnish with an optional lemon twist.</li>
</ul>
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<p>Recipe Credit: <a href="https://www.liquor.com/recipes/scotch-and-soda/" rel="nofollow">https://www.liquor.com/recipes/scotch-and-soda/</a> </p>
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