
Jalepeno Margarita - PPC vs. SEO, What’s the Difference?
Cocktails, Tangents and Answers
• 27 min
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<p>Digital Specialist, Geri, takes us through a conversation about the differences between PPC and SEO, and how they work together. And along the way, we enjoy a nice spicy jalapeño margarita! Give it a listen. She and Catelin have some fun tangents (promise).<br><br>Jalapeño Margarita</p>
<p>Ingredients</p>
<ul>
<li>3/4 cup good tequila (we use a nice añejo)</li>
<li>1 jalapeño pepper (you'll use 1/4 - 1/2 of it)</li>
<li>1/4 cup Gran Marnier</li>
<li>1/2 cup fresh lime juice (plus some slices for garnish)</li>
<li>1/4 cup simple syrup (or orange juice—try it with tangerine juice. Wow!</li>
</ul>
<p>This one is a spicy version of an old favorite. </p>
<ol>
<li>Slice 1/2 the jalapeño into circles for garnish, then dice the rest</li>
<li>Pour the tequila into a glass pitcher and put the diced jalepeño into it (more for spicier, less for, well, less spicy)</li>
<li>Set tequila/jalepeño mixture aside for 15-20 minutes at room temperatore (the longer the spicier)</li>
<li>Add the rest of the ingredients to the pitcher</li>
<li>Not spicy enough? Add more jalapeño and let it sit a bit</li>
<li>Put ice in glasses, and pour!</li>
</ol>
